Voices DVD: Building Enrollment

These are not your typical training DVDs. No scripts. No staged events. Imagine sitting down for a one-on-one conversation with some of the leaders in the field of early care and education. Imagine them presenting at your next class, staff development, or training session. This is the concept behind Voices on DVD.

This powerful series of DVDs offers you practical ideas and experienced insights from seasoned professionals who speak with the passion and perspective that can only come from years of working with directors, teachers, young children, and their families. Interlaced with real-life classroom video, they provide a rich platform for staff development and training sessions that will inspire, motivate, teach, provoke new thinking, and generate lively discussions.

Building Enrollment – Chapters:

• Basic Enrollment Building Strategies
• Meeting Parent Expectations
• Standing Out from the Competition
• Promoting Word-of-Mouth Referrals
• Effective Telephone Response Strategies
• Creative Marketing Ideas
• Evaluating Your Marketing Efforts

Interviews with:

• Gale Wiik
  Founder and Co-Owner
  Breezy Point Day School
• Anne Saunders
  Chief Marketing Officer
  Knowledge Universe
• Marie Darstein
  Executive Director, National Child Care Association
  National Child Care Association
• Mary Zurn
  Vice President, Education and Professional Development
  Primrose School Franchising Company
• Bob Siegel
  National Director, Easter Seals Children's Services & Camping
  Easter Seals
• Lois Mitten Rosenberry
  CEO, President
  Children's Discover Centers
• Roger Neugebauer
  Publisher, Exchange Magazine
• Patricia N. (Scallan) Berl
  Division Vice President
  Bright Horizons Family Solutions